Advertising Roundup: Dunkin Donuts' New Ads; 3-D Ad for Super Bowl; Latest Layoff Rumors; More ...

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BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector.

Dunkin’ Donuts breaks Hill Holliday campaign — Coffee and doughnut chain Dunkin’ Donuts breaks a new $100 million advertising campaign today that features the slogan “You Kin’ Do it.” The new effort, which was created by Dunkin’s Boston-based advertising agency Hill, Holliday, Connors, Cosmopulos Inc., is the latest iteration of the chain’s “America Runs on Dunkin’” ad campaign. [Source: Boston Business Journal]

DreamWorks, PepsiCo prep 3D ad for Super Bowl — DreamWorks Animation and Pepsi’s SoBe beverages are teaming up with NBC and Intel Corp. to create a 3-D ad break set to appear at the end of the second quarter. The ad features the SoBe lizards and will include a trailer for DreamWorks’ Monsters vs. Aliens” and a 60-second ad for SoBe Life Water. [Source: Ad Age]

StrawberryFrog wins Stacy’s Pita Chips – StrawberryFrog, which launched Frito-Lay’s boomer-targeted True North brand last year, has been awarded Frito-Lay’s Stacy’s Pita Chips brand work as well. [Source: Brandweek]

Rumor: Lowe to fire 15-20 people — 15-20 people are getting laid off at Lowe within the next 2 weeks. The tip came in anonymously. [Source: Tribble Agency]

Tags: 3D, Layoff, Advertisement, DreamWorks SKG, Jim Edwards

Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools. Follow him on Twitter or send him an email.