Can we have a moment of silence for the ink-stained wretches at newspapers? Via TechCrunch, the Newspaper Association of America put out its advertising numbers, and not only is print ad revenue continuing to decline ever more rapidly, but online ad spending is declinging as well. As Alan Mutter as Newsosaur puts it: The record 14% sales plunge featured the first-ever drop in online sales....
Advertising Industry Archive
September 2008
Lately, it seems Paris-based holding company PublicisGroupe is loathe to let a month go by without acquiring at least one new company. The company gobbled up China’s EmporioAsia in June, swiped South Korean agency Portfolio in July, and took Performics off Google’s hands in August. Looks like September is no different. The company announced today it would acquire Seattle’s...
Stick a fork in NebuAd — it’s done. Chief executive Bob Dykes, who has led the behavoiral tracking firm since 2007, announced his intention to step down from his post today, yet another bit of bad news for a company that’s had more than its fair share of it lately. NebuAd has been struggling under Congressional scrutiny for its use of ISP-provided info to track consumers, and...
My usual rant about television advertising is that the metrics are too specious and the targeting too broad to really deliver the kind of ROI companies should be demanding in today’s tight marketplace. I’m not the only one complaining, and Nielsen has continued to try to make their television rating more granular. Today, the company announced an all-electronic nationwide venture to...
- MDC Paid $1.4M for Attention Partners; Deal Illustrates Tax Strategy
- Verizon Victory Over Sprint Follows Defeat of AT&T in Legal War Over Ads
- Mad Men Spawns Don Draper Action Doll, Bobbleheads
- Euro RSCG Accused of Attempt to Flood Adweek Poll With Own Votes
- Macy's Joins Ralph Lauren in PhotoShop Disaster Zone
- Ads for Ketel One, Crown Royal and Chivas Regal Seem to Be Torn From Same Playbook
- Aegis' Q3 Results Report Is a Joke
- Bayern Munich Signs Deutsche Telekom to Largest Ever Football Sponsorship Deal
- Q&A: Why Eric Dezenhall Thinks Goldman Sachs' Apology May Be a Waste of Time and Money
- UPDATED: In Ad Fight, AT&T Admits Its Coverage Is Inferior to Verizon's, But Sues Anyway
- How Not to Advertise Medical Marijuana
- McCann Accused of Plagiarism in Creepy Anti-Child Abuse Ads
- Valassis CEO Reaps $7.4M Stock Payday, Dwarfing Previous Compensation
- Can Saatchi's Roberts Avoid Debacle in Campaign for U.K. Prime Minister?
- More Pointless Esurance Secret Agent Ads Are on the Way
- Microsoft Edits Black Person Out of Ad; Everyone Offended
- Beck Compares Obama to the Nazis; Ad Boycott List Reaches 46; Viewers at 3M
- WPP in Talks to End Patterson Suit; Pact Could Head Off Embarrassment for CEO Sorrell
- Crispin's Contest for New Brammo Logo Infuriates Creatives Because It Shows Them The Future
- Bloggers Hate Bogusky's Book But Didn't Bother to Read It
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Christians Boycott The Gap for Not Saying
- Conservatives Hate Starbucks Ad That Spoofs Town Hall Loudmouths
Subscribe to Advertising blog comments RSS 
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It"
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- Everybody Hates Palm Pre's Creepy Ads by Modernista!
- Glenn Beck Revenue Halved by Ad Boycott
Industry Transcripts by Seeking Alpha
Brought to you by CBS MoneyWatch.com
- Best- and Worst-Paid College Degrees
- 6 Things You Should Never Do on Twitter or Facebook
- How Much Sleep Do You Really Need?
- 6 Big Myths about Gas Mileage
Archives
Recommended Sources
About Advertising Industry
BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector.