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Advertising Industry Archive

January 2009

Advertising Roundup: Saatchi Wins Kroger; Valassis Suit Develops; Y&R Defends Sharks; Clear Channel Settles Claim; More ...

By Jim Edwards | Jan 12, 2009

Donny Deutsch screams for revenge as recession hits people he knows (i.e. the super rich) — Bernie Madoff is a “serial killer,” former adman turned gazillionaire Deutsch told Jim Cramer during Mad Money Thursday, who “belongs in a cage tomorrow.” “He didn’t do it with homicide,” Deutsch continued, “but do we let serial killers out on bail?” The parents of Deutsch’s...

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Publicis's Levy Calls WPP's Sorrell a "Little Englishman Trying to Stir Things Up"

By Jim Edwards | Jan 12, 2009

Publicis boss Maurice Levy is not backing down in his ongoing spat with WPP chief Martin Sorrell. This is what he said in an interview with the FT regarding Sorrell’s suggestion that Publicis should take over Interpublic: Such a deal was the “fantasy of a little Englishman trying to stir things up”, Mr Lévy said. “This man is more interested in the affairs of other...

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Christians Complain About Ads That Say "There's Probably No God"

By Jim Edwards | Jan 12, 2009

The British Advertising Standards Authority has forced an atheist group to alter their advertising campaign to assert that “There’s probably no god.” Originally, the British Humanist Association wanted to run a campaign on London buses stating “There is no god.” But, as the LA Times reports, The biggest kerfuffle has been over the word “probably” in the...

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TV Ad Prices Remain High Despite Weak Market, Lower Audiences

By Jim Edwards | Jan 12, 2009

UPDATE — Chrysler will shift its TV dollars to spot TV from national TV, another indicator that major clients will be resisiting high prices at the upfronts. Network TV ad sales chiefs are delusional — or they’re evil geniuses. Despite the recession decimating their clients’ advertising budgets, and despite huge declines in viewing audiences, ABC, NBC, CBS and Fox are...

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Advertising Roundup: Abbott Lists Agencies; Goldsmith Back in Business; Fallon Wins Boston Mkt; Virgin Shakes up Roster; More ...

By Jim Edwards | Jan 9, 2009

Abbott Laboratories shortlists agencies in Asia — The US pharmaceutical company is reviewing its $20 million regional media duties. OMG’s PHD and Interpublic Group’s Initiative are reported to be involved in all the markets, while ZenithOptimedia and MEC are involved in some markets. [Source: Brand Republic] Ex-Y&R Exec Goldsmith Resurfaces — More than two decades after...

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Ads for "Sex Nasal Spray" Banned in the U.K.

By Jim Edwards | Jan 9, 2009

British authorities have ordered a company advertising a nasal spray that promises longer-lasting sex to take down 196 billboards. The ads break U.K. law, according to the Guardian, because a medical prescription is required to obtain the spray. Drugs are banned from being advertised in Britain. The campaign was also the subject of complaints from the public because the ads consisted of a...

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BBDO Lays Off Another 20; Hill Holiday Cuts 10

By Jim Edwards | Jan 9, 2009

Another day, another round of layoffs in ad agency land. BBDO in Bangkok laid off 20 people, according to Brand Republic. And Hill Holliday Connors Cosmopulos in Boston laid off 10 people, less than 3 percent of its staff, according to the Boston Business Journal. (Side note: The BR report is illustrated, inexplicably, with a hand reaching out of a bed for a cactus.) In what is probably a more...

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Flaws and Gaps in Cyrus Mehri's Report on Racism in the Agency Business

By Jim Edwards | Jan 9, 2009

Cyrus Mehri’s report on race discrimination in the advertising agency business finds that blacks make 20 percent less than whites, and are under-represented by half at all levels of the industry. But is his report going to lead to the big class-action lawsuit that he’s hoping to create? A close reading of the report reveals a number of flaws. Mehri’s press conference yesterday...

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Advertising Roundup: French Cellphone Ad Ban; Geoff Seymour Dies; Lamar Stock Heavily Traded; Fedex Budget Tanks; More ...

By Jim Edwards | Jan 8, 2009

France wants ban on cellphone ads for kids — It’s not to make them pay attention to their homework or even to ensure that they stop texting while riding their bicycles along scenic French roadways. The proposed law was motivated by legislators’ concerns about the effects of cellphone usage on kids’ developing bodies. [Source: LA Times] First Brit creative to receive...

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The Scale of the Stupidity at Leo Burnett

By Jim Edwards | Jan 8, 2009

With the shock of the $20 million fraud scandal at Leo Burnett now 48 hours old, it’s time to assess the sheer scale of the stupidity which led to the $15.5 million settlement the agency paid to avoid being sued by the feds. The agency itself said this to the WSJ: “Leo Burnett believes the government’s claims are without merit,” the company said. It also said the...

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BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector.