The closing of JWT’s once-massive Chicago office has triggered an existential crisis among ad folk in the Windy City. You can see that in the comments section underneath Ad Age’s coverage of the story. There were 33 posts at the time of writing, and we haven’t even reached lunchtime on Monday. The shuttering also points up the difference between the way Chicago sees itself in...
Advertising Industry Archive
April 2009
We’re a little late, but here are the 10 weirdest stories from the ad business in March. Enjoy! BBH polls staff on taking a pay cut 400 employees to vote on whether to take nine days’ unpaid leave this year, equivalent to a 3.5 per cent pay cut. BBH froze pay across the agency in January, budgeting for a 10 per cent fall in revenues this year. Agency also not going to Cannes. Brits...
One of the mysteries from the Floorgraphics v. News America Marketing trial is why the case settled after only a couple of days of testimony. One theory is that it had something to do with Paul Carlucci, the current publisher of The New York Post and still chairman and the former CEO of News America. (Both are owned by Rupert Murdoch’s News Corp.) Two witnesses testified about meetings...
Alliance Data Systems has announced a new pay package for former CEO J. Michael Parks. Now transitioning to chairman of the board, he gets a lower base salary than before. Here’s the new deal: … as compensation for 2009, Mr. Parks will receive (1) an annual base salary at the rate of $889,200 and (2) a target incentive compensation payment equal to 125% of his base salary, with 50%...
Microsoft is to spend $100 million on a campaign by JWT to promote its search engine, according to Ad Age. The effort demonstrates Microsoft’s fundamental misunderstanding of the way tech marketing works. Also, given Microsoft’s history, it may serve to quickly advertise the search engine’s inferiority to Google. Search loyalty is heavily tied to superior functionality and...
WPP chief Martin Sorrell showed up at the MIPTV Festival in Cannes and touted a sudden interest in product placement, branded entertainment, and the type of advertiser-producer partnerships that were trendy four years ago. Why? Here’s one theory: The answer lies within WPP’s inefficient use of its own operating expenses. Here’s what Sorrell said, per The Hollywood Reporter:...
The Cialis bathtub couple still rules: Eli Lilly produced three of the top five most memorable drug ads of 2008, according to Nielsen IAG, including one for Cialis. Warner Chilcott and the joint venture of Bristol-Myers Squibb and Sanofi-Aventis for Plavix produced the other two. IAG describes the results as a return to creativity after a wave of conservatism engulfed the industry in 2007 over...
- MDC Paid $1.4M for Attention Partners; Deal Illustrates Tax Strategy
- Verizon Victory Over Sprint Follows Defeat of AT&T in Legal War Over Ads
- Mad Men Spawns Don Draper Action Doll, Bobbleheads
- Euro RSCG Accused of Attempt to Flood Adweek Poll With Own Votes
- Macy's Joins Ralph Lauren in PhotoShop Disaster Zone
- Ads for Ketel One, Crown Royal and Chivas Regal Seem to Be Torn From Same Playbook
- Aegis' Q3 Results Report Is a Joke
- Bayern Munich Signs Deutsche Telekom to Largest Ever Football Sponsorship Deal
- Q&A: Why Eric Dezenhall Thinks Goldman Sachs' Apology May Be a Waste of Time and Money
- UPDATED: In Ad Fight, AT&T Admits Its Coverage Is Inferior to Verizon's, But Sues Anyway
- How Not to Advertise Medical Marijuana
- McCann Accused of Plagiarism in Creepy Anti-Child Abuse Ads
- Valassis CEO Reaps $7.4M Stock Payday, Dwarfing Previous Compensation
- Can Saatchi's Roberts Avoid Debacle in Campaign for U.K. Prime Minister?
- More Pointless Esurance Secret Agent Ads Are on the Way
- Microsoft Edits Black Person Out of Ad; Everyone Offended
- Beck Compares Obama to the Nazis; Ad Boycott List Reaches 46; Viewers at 3M
- WPP in Talks to End Patterson Suit; Pact Could Head Off Embarrassment for CEO Sorrell
- Crispin's Contest for New Brammo Logo Infuriates Creatives Because It Shows Them The Future
- Bloggers Hate Bogusky's Book But Didn't Bother to Read It
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Christians Boycott The Gap for Not Saying
- Conservatives Hate Starbucks Ad That Spoofs Town Hall Loudmouths
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- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It"
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- Everybody Hates Palm Pre's Creepy Ads by Modernista!
- Glenn Beck Revenue Halved by Ad Boycott
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