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Advertising Industry Archive

June 2009

Spot Runner Loses $2.2 Mil. Stock Lawsuit (WPP Woes Ongoing)

By Jim Edwards | Jun 25, 2009

Spot Runner founders Nick Grouf and David Waxman have lost a lawsuit filed by consultant Adam Shaw claiming 2.5 percent of the company’s stock. The company is also being sued by WPP, an investor in Spot Runner, over claims that its management sold their stock without telling WPP in violation of their agreement. It would seem that Spot Runner management just isn’t all that lucky when...

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Liverpool F.C. Seek £80 Mil. Deal With Carlsberg, But the Brewer May Not Easily Be Replaced

By Jim Edwards | Jun 25, 2009

Liverpool F.C. want lead sponsors Carslberg to match the £80 million deal that Aon struck with Manchester United earlier this month, according to the Times. Such a deal would be priced at roughly £20 million a year. Currently, Carslberg pays only £7.2 million a year through 2010. Pulling off such a coup would be both a financial and political victory for Liverpool’s American owners,...

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GroupM Forecasts Advertising Recession Will Last Until 2011

By Jim Edwards | Jun 25, 2009

WPP’s GroupM, the world’s largest media buyer, said yesterday it expected to see continued declines in media spend through 2010. The forecast, by GroupM futures director Adam Smith, poured cold water on a NY Times article that suggests the agency business is poised for recovery. Omnicom’s CEO of Diversified Agency Services Thomas L. Harrison told the Times that he believed the...

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MPAA Under Fire as FTC Asked to Examine Violent Movie Ads Targeting Kids

By Jim Edwards | Jun 24, 2009

The Campaign for a Commercial Free Childhood on Wednesday sent a letter to the FTC demanding that the government stop films rated PG-13 being advertised to children, the NY Times reported. The move explains why the Motion Picture Association of America was so unhappy with a BNET post on June 17 that claimed the movie industry’s self-regulation of kids’ TV advertising was...

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Q&A: Fox's Steven Cohen on the Advertiser Boycott Over His Remarks on Soccer Stadium Deaths

By Jim Edwards | Jun 24, 2009

Steven Cohen, the host of Fox Football Fone-In and Sirius XM’s World Soccer Daily, is battling fans of Liverpool F.C. who are urging advertisers to abandon his shows. Cohen offended the fans by blaming them for the deaths of 96 people at Hillsborough stadium in 1989. Those who arrived without tickets, Cohen has argued, contributed to the disaster. So far Heineken, FourFourTwo magazine,...

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450 Jobs at Stake in Valassis Trial; Is This All CEO Schultz's Fault?

By Jim Edwards | Jun 24, 2009

Valassis CFO Robert Recchia testified that 450 jobs are on the line if his company does not win its anti-competition trial against News America Marketing. Since 2001, Valassis has lost so much newspaper coupon business that if News America is allowed to continue to use its alleged monopoly pricing power in supermarket ads to subsidize its newspaper coupon operation then Valassis would have to...

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M&C Saatchi's MacLennan: From Malaysia With Love

By Jim Edwards | Jun 23, 2009

An interview with M&C Saatchi CEO Moray MacLennan in Malaysia’s ADOI magazine illustrates why vituperative ad blogs such as Adscam and AgencySpy have proven so popular with an audience that was previously only served by trade magazines. The entire thing reads like a press release that even M&C’s own pr people would be embarassed to put out: His subtle wit coupled with a...

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WPP's Sorrell on Y&R Lawsuit: "Bring It On!"

By Jim Edwards | Jun 23, 2009

WPP chief Martin Sorrell lived up to his litigious reputation when he nixed rumors there might be a settlement in the Y&R v. Pacific Equity Partners case in Australia. Sorrell told The Australian: We’re looking forward to the court action. The back story: WPP bought The Communications Group (and its famed George Patterson unit) for $80 million AUS from Pacific Equity Partners. It sued...

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Fox Host Lambasts Sponsors for Abandoning Show After Remarks on Soccer Stadium Deaths

By Jim Edwards | Jun 23, 2009

Fox Soccer Channel host Steven Cohen lambasted advertisers on Sirius Radio Thursday for ending their sponsorships of his show following his comments about a fatal stadium crush that left 96 football fans dead in 1989. Several advertisers have been persuaded to abandon Cohen’s shows by fans of Liverpool F.C. who are angry over Cohen’s position that that the Hillsborough Stadium...

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IWW Protests MPG Layoffs; Anarchists Take an Interest in Havas

By Jim Edwards | Jun 22, 2009

The Industrial Workers of the World – a socialist/anarchist movement founded in 1905 — has protested the layoffs of about 50 people at Havas-owned MPG. Anarchist web site Infoshop News also reported the protest. The IWW, or “Wobblies” as they call themselves, took an interest in the “callous” layoffs at the media buying agency because one of their number,...

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BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector.