http://industry.bnet.com/advertising/feed/rss/ BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector. Advertising en-us Sat, 07 Nov 2009 13:48:13 PST 720 http://industry.bnet.com/advertising/news-analysis/mayo-clinic/19427/

Ad Age - Ethnic Insights Form Foundations of McDonald's Marketing

]]> http://industry.bnet.com/advertising/news-analysis/mayo-clinic/19427/ Brandweek Sat, 07 Nov 2009 09:01:00 PST http://industry.bnet.com/advertising/news-analysis/mothers-cookies-rebirth-kellogg/19426/

Forbes - Elizabeth Smith Leaves Avon

Campaign - Travelodge kicks off £2.5m ad pitch

]]> http://industry.bnet.com/advertising/news-analysis/mothers-cookies-rebirth-kellogg/19426/ Brandweek Sat, 07 Nov 2009 09:01:00 PST http://industry.bnet.com/advertising/news-analysis/fallon-saatchi-exit-holiday-inn/19404/

Adweek - 3 Shops Remain to Chase Holiday Inn

]]> http://industry.bnet.com/advertising/news-analysis/fallon-saatchi-exit-holiday-inn/19404/ Adweek Fri, 06 Nov 2009 00:30:00 PST http://industry.bnet.com/advertising/news-analysis/social-media-users-tout-brands/19395/

Brandweek - Social Media Users Talk Brands

]]> http://industry.bnet.com/advertising/news-analysis/social-media-users-tout-brands/19395/ Adweek Fri, 06 Nov 2009 01:28:00 PST http://industry.bnet.com/advertising/news-analysis/youtube-petition-urges-raise-voice/19374/

Osocio - TubePetition

]]> http://industry.bnet.com/advertising/news-analysis/youtube-petition-urges-raise-voice/19374/ Agency Spy Fri, 06 Nov 2009 11:08:02 PST http://industry.bnet.com/advertising/news-analysis/cbs-ceo-moonves-constant-conversations/19361/

Forbes - Oprah's Future In Question

]]> http://industry.bnet.com/advertising/news-analysis/cbs-ceo-moonves-constant-conversations/19361/ Ad Age Fri, 06 Nov 2009 09:08:41 PST http://industry.bnet.com/advertising/news-analysis/mars-wrigley-appoints-zenithoptimedia-80/19360/

Campaign - ZenithOptimedia wins Mars-Wrigley £80 million media buying

]]> http://industry.bnet.com/advertising/news-analysis/mars-wrigley-appoints-zenithoptimedia-80/19360/ Marketing Magazine Fri, 06 Nov 2009 09:16:00 PST http://industry.bnet.com/advertising/news-analysis/debate-adage-groupm-digitas-ogilvy/19344/

AdPulp - Talking Pre-Roll

]]> http://industry.bnet.com/advertising/news-analysis/debate-adage-groupm-digitas-ogilvy/19344/ Agency Spy Fri, 06 Nov 2009 09:14:21 PST http://industry.bnet.com/advertising/news-analysis/rihanna-sings-nokias-praises/19282/

Brandweek - Rihanna Gives Voice to Nokia's New Push

]]> http://industry.bnet.com/advertising/news-analysis/rihanna-sings-nokias-praises/19282/ Adweek Fri, 06 Nov 2009 09:05:00 PST http://industry.bnet.com/advertising/news-analysis/gliebers-dresses-bonuses/19280/

Marketing Magazine - Executives changing tune on leadership

Forbes - When Mutual Funds Get Strange

The Big Money - Mickey Mouseâ??s Makeover

PE Hub Blog - Combining Portfolio Companies To Save Them

Dosh Dosh - How to Achieve Your Goals by Changing the Way You Surf the Web

Ad Age - Kellogg Names GM's Betsy Lazar VP-Global Media

Ad Age - CMOs, Regain Control of Your Destiny

Adweek - Small-Biz Confidence Still Poor

Adotas - Ad networks must unite to fight fraud! Volunteers?

Financial Times - Japan's retail investors lose faith in rally

Adotas - Maybe the kids aren’t social media-dependent…

The Big Money - Buffett the Betting Man

The Atlantic - Big Bird's Big Birthday Prompts Celebrations

The Atlantic - 6 Funniest Take-Downs of Media's Election Coverage

The Atlantic - Sesame Street's 40th Anniversary: Looking Back

Washington Post - Steven Pearlstein: Business v. labor story getting old

]]> http://industry.bnet.com/advertising/news-analysis/gliebers-dresses-bonuses/19280/ Kevin Hillstrom Thu, 05 Nov 2009 20:15:00 PST http://industry.bnet.com/advertising/news-analysis/breaking-campaign-saatchi-saatchi-unveils/19277/

Campaign Brief - Beer drinkers encouraged to aposStay Premium Gentlemen' in new campaign for Hahn Super Dry

]]> http://industry.bnet.com/advertising/news-analysis/breaking-campaign-saatchi-saatchi-unveils/19277/ B&T Thu, 05 Nov 2009 20:49:29 PST http://industry.bnet.com/advertising/news-analysis/martin-sorrell-newspaper-magazine-contraction/19273/

MediaBizNet - No Armageddon for Advertising Economy

]]> http://industry.bnet.com/advertising/news-analysis/martin-sorrell-newspaper-magazine-contraction/19273/ Ad Age Fri, 06 Nov 2009 19:38:55 PST http://industry.bnet.com/advertising/news-analysis/viral-view-social-technographics-keeping/19281/

Marketing Magazine - Show Marketing your love... or hate

Email Yogi - From Direct Mail to Email & Social - Mark's Story!

Adweek - Hearst, Time, Wenner Plot Marketing Push

Return Path - Bootcamp Lessons for Every Sender

Greg Verdino Marketing Blog - Upcoming speaking: free blogging basics webinar

]]> http://industry.bnet.com/advertising/news-analysis/viral-view-social-technographics-keeping/19281/ Campaign Thu, 05 Nov 2009 16:06:00 PST http://industry.bnet.com/advertising/news-analysis/adwords-conversion-tracking/19382/

Search Enging Watch - Google AdWords Updates Conversion Tracking Options

]]> http://industry.bnet.com/advertising/news-analysis/adwords-conversion-tracking/19382/ Google Thu, 05 Nov 2009 15:41:08 PST http://industry.bnet.com/advertising/news-analysis/global-recession-consumer-report/19239/

BBC - China 'boosts East Asian growth'

]]> http://industry.bnet.com/advertising/news-analysis/global-recession-consumer-report/19239/ Marketing Magazine Fri, 06 Nov 2009 12:45:15 PST http://industry.bnet.com/advertising/news-analysis/target-hopes-bite-sized-videos/19211/

Brandweek - Target Tries 'Snackable' Videos

]]> http://industry.bnet.com/advertising/news-analysis/target-hopes-bite-sized-videos/19211/ Adweek Wed, 04 Nov 2009 23:50:00 PST http://industry.bnet.com/advertising/news-analysis/verizon-hits-map-ad-flap/19199/

Brandweek - Verizon Wireless Fires Back at AT&T

]]> http://industry.bnet.com/advertising/news-analysis/verizon-hits-map-ad-flap/19199/ Adweek Wed, 04 Nov 2009 22:31:00 PST http://industry.bnet.com/advertising/news-analysis/boulder-sushi-chain-targets-oft/19158/

The Denver Egotist - Hapa Sushi Ad Promotes Local Weed Dispensaries

]]> http://industry.bnet.com/advertising/news-analysis/boulder-sushi-chain-targets-oft/19158/ Agency Spy Thu, 05 Nov 2009 08:43:08 PST http://industry.bnet.com/advertising/news-analysis/mccann-running-cadillac-account/19149/

Adweek - Cadillac Cuts to 6 in Creative Pitch

]]> http://industry.bnet.com/advertising/news-analysis/mccann-running-cadillac-account/19149/ Ad Age Thu, 05 Nov 2009 07:32:56 PST http://industry.bnet.com/advertising/news-analysis/set-dont-forget-seo-strategy/19135/

WebMarketCentral - SEO for Product Pages

SEOmoz Blog - 30 SEO Problems & the Tools to Solve Them (Part 1 of 2)

]]> http://industry.bnet.com/advertising/news-analysis/set-dont-forget-seo-strategy/19135/ Search Engine Guide Thu, 05 Nov 2009 06:50:44 PST