Zenith already handles Mars' media buying after it won the business after a pitch against the MediaCom. MediaCom is also the incumbent on the £10......
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ZenithOptimedia wins Mars-Wrigley £80 million media buying
Campaign - 17 days 11 hours 18 minutes ago
The Publicis Groupe agency, which already handles Mars’ media buying, won the business after a pitch against the WPP-owned MediaCom, the...
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