The review aims to consolidate the business into one agency and follows the merger of Mars and Wrigley, which took effect in October 2008. The UK......
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Mars-Wrigley reviews £80m UK media buying business
Media Week - 83 days 45 minutes ago
The review process follows the $23bn merger of the global confectionery giants Mars and The Wrigley Company last October. The aim is to consolidate...
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Mars-Wrigley reviews £80m media buying
Campaign - 82 days 22 hours 39 minutes ago
The review aims to consolidate the £80 million account into one agency and follows the merger of Mars and Wrigley, which took effect in October...
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