NEW YORK (AdAge.com) -- This year's upfront tally is estimated to be between $7.8 billion and $8.1 billion, down from last year's about $9.23......
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Web Buzz:
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In This Year's Broadcast TV Upfront, Scatter Rules, But Will It, in the End?
BNET Media - 105 days 10 hours 1 minute ago
We can all get on with our lives now. The network TV upfront is over, ending, as expected, with a whimper. The news outlets I’ve read all agree...
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Are TV Networks Colluding to Keep Ad Prices High in Time of Lower Demand?
The decision of ABC, CBS, NBC, and Fox to restrict the available volume of their primetime TV ad inventory and hold it until the fall offers yet...
Links from the Web Buzz:
- the total take would be $7.8 billion down from $9.2 billion (http://mediadecoder.blogs.nytimes.com/2009...)
- is dropping by 22 percent to $7.2 billion from $9.25 billion (http://www.mediaweek.com/mw/content_displa...)
- from $9.23 billion last year to between $7.8 to $8.1 billion (http://adage.com/mediaworks/article?articl...)
- opposed the creation of an online TV airtime exchange (http://www.mediapost.com/publications/?fa=...)
- Fox boss (http://www.bloomberg.com/apps/news?pid=206...)
- said in a conference call (http://seekingalpha.com/article/154494-cbs...)
- Mediaweek (http://www.mediaweek.com/mw/content_displa...)
- The WSJ (http://online.wsj.com/article/SB1249856894...)
- Mad Men Spawns Don Draper Action Doll, Bobbleheads
- Euro RSCG Accused of Attempt to Flood Adweek Poll With Own Votes
- Macy's Joins Ralph Lauren in PhotoShop Disaster Zone
- Ads for Ketel One, Crown Royal and Chivas Regal Seem to Be Torn From Same Playbook
- Aegis' Q3 Results Report Is a Joke
- Bayern Munich Signs Deutsche Telekom to Largest Ever Football Sponsorship Deal
- Q&A: Why Eric Dezenhall Thinks Goldman Sachs' Apology May Be a Waste of Time and Money
- UPDATED: In Ad Fight, AT&T Admits Its Coverage Is Inferior to Verizon's, But Sues Anyway
- How Not to Advertise Medical Marijuana
- McCann Accused of Plagiarism in Creepy Anti-Child Abuse Ads
- Valassis CEO Reaps $7.4M Stock Payday, Dwarfing Previous Compensation
- Can Saatchi's Roberts Avoid Debacle in Campaign for U.K. Prime Minister?
- More Pointless Esurance Secret Agent Ads Are on the Way
- Spot the Recovery: Advertising Revenues May Be Showing Signs of Life
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Microsoft Edits Black Person Out of Ad; Everyone Offended
- Beck Compares Obama to the Nazis; Ad Boycott List Reaches 46; Viewers at 3M
- Crispin's Contest for New Brammo Logo Infuriates Creatives Because It Shows Them The Future
- Bloggers Hate Bogusky's Book But Didn't Bother to Read It
- WPP in Talks to End Patterson Suit; Pact Could Head Off Embarrassment for CEO Sorrell
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Fox Runs House Ads to Fill Empty Slots in Glenn Beck Boycott
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It"
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- Everybody Hates Palm Pre's Creepy Ads by Modernista!
- Glenn Beck Revenue Halved by Ad Boycott
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