They create a Facebook group and upload a video every now and then. This approach generally leads to mediocre results. Instead, a better way to go......
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BNET Advertising provides daily industry trends and news coverage with insights for managers and executives about the major agencies in advertising, marketing, and public relations. In addition to detailed company and agency profiles, we bring you detailed industry analysis on new partnerships and acquisitions, ad buying and cost, new investments, inventory issues, and other issues critical to the marketing sector.
Web Buzz:
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From Direct Mail to Email & Social - Mark's Story!
Email Yogi - 18 days 12 hours 49 minutes ago
Mark came from the world of direct marketing. He ran programs to engage consumers and businesses with all kinds of direct response materials. His...
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Hearst, Time, Wenner Plot Marketing Push
Adweek - 19 days 11 hours 32 minutes ago
Amid all the negativity surrounding print, the heads of some rival publishing companies have been privately talking about creating a marketing...
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Bootcamp Lessons for Every Sender
Return Path - 19 days 4 hours 53 minutes ago
By Stephanie Miller VP, Global Market Development No matter how much time you spend perfecting your email marketing, it always comes down to the...
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Upcoming speaking: free blogging basics webinar
Greg Verdino Marketing Blog - 19 days 11 hours 57 minutes ago
You're probably not a blogging n00b but you probably know someone who is -- a client, a coworker, someone new to the industry or your mom perhaps....
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Show Marketing your love... or hate
Marketing Magazine - 16 days 20 hours 58 minutes ago
Having a quiet afternoon? Want to earn yourself a free Village movie ticket that will mean a better Marketing magazine and better...
Links from the Web Buzz:
- Mad Men Spawns Don Draper Action Doll, Bobbleheads
- Euro RSCG Accused of Attempt to Flood Adweek Poll With Own Votes
- Macy's Joins Ralph Lauren in PhotoShop Disaster Zone
- Ads for Ketel One, Crown Royal and Chivas Regal Seem to Be Torn From Same Playbook
- Aegis' Q3 Results Report Is a Joke
- Bayern Munich Signs Deutsche Telekom to Largest Ever Football Sponsorship Deal
- Q&A: Why Eric Dezenhall Thinks Goldman Sachs' Apology May Be a Waste of Time and Money
- UPDATED: In Ad Fight, AT&T Admits Its Coverage Is Inferior to Verizon's, But Sues Anyway
- How Not to Advertise Medical Marijuana
- McCann Accused of Plagiarism in Creepy Anti-Child Abuse Ads
- Valassis CEO Reaps $7.4M Stock Payday, Dwarfing Previous Compensation
- Can Saatchi's Roberts Avoid Debacle in Campaign for U.K. Prime Minister?
- More Pointless Esurance Secret Agent Ads Are on the Way
- Spot the Recovery: Advertising Revenues May Be Showing Signs of Life
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Microsoft Edits Black Person Out of Ad; Everyone Offended
- Beck Compares Obama to the Nazis; Ad Boycott List Reaches 46; Viewers at 3M
- Crispin's Contest for New Brammo Logo Infuriates Creatives Because It Shows Them The Future
- Bloggers Hate Bogusky's Book But Didn't Bother to Read It
- WPP in Talks to End Patterson Suit; Pact Could Head Off Embarrassment for CEO Sorrell
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- 3 Ways Clients Can Push Ad Agencies to Save Money
- Fox Runs House Ads to Fill Empty Slots in Glenn Beck Boycott
- Clients Overcharged by News America Listed in Court; Sara Lee: NAM "Is Raping Us and Enjoying It"
- News America Talks Tough on Valassis Appeal But Borrows $1B, Just in Case
- Insignia Wins Ruling v. News America; Stage Set for Another Antitrust Trial in POP Biz
- Insignia Uses Valassis Trial to Bludgeon News America in Minn. Federal Case
- Valassis v. NAM Federal Trial Set for February; Judge Denies Pretrial Motions
- Autopsy: Steven Cohen and the Ad Boycott That Ended His Career
- Everybody Hates Palm Pre's Creepy Ads by Modernista!
- Glenn Beck Revenue Halved by Ad Boycott
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