About Auto Industry

Everyone has their eyes on the automotive industry lately. BNET Automotive gathers and supplies daily industry trends and news coverage with specific insights for managers and executives, focusing on the major auto companies and parts manufacturers. In addition to detailed auto company trends and profiles, we report on new alliances and partnerships, new models, mergers and acquisitions, labor management, auto unions, investments, and other key issues related to this sector of business.

Poor Used-Truck Values Drive Chrysler Out of Leasing

By Jim Henry | Jul 28, 2008

dodge_ram_2008_dg008_008rm_300.bmpChrysler dropped a bombshell late last week, part of the ongoing fallout from the high price of gas, and the fact that with falling demand, used pickups and SUVs are worth a lot less than they were just a few months ago.

In turn, that means Chrysler takes a beating on trucks that come back at the end of a lease, and are re-sold at auction. Accordingly, its consumer finance company pulled the plug on leasing in an announcement late Friday, July 25, effective Aug. 1.

That means Chrysler’s in-house finance company will stop offering leases. As reported here, Ford last week wrote off $2 billion on the value of its lease portfolio, for the same reason. GM is facing a similar set of circumstances, but it hasn’t announced its second-quarter earnings yet.

Chrysler dealers are predictably shocked. They’re probably mad as hell, too, but the ones who spoke with Automotive News late last week managed to confine themselves to “shocked,” including one dealer who said leasing accounts for 70 percent of his business.

In a written statement, Chrysler allowed that “Chrysler’s dealers can still pursue lease financing arrangements through other institutions.” Those “other institutions” are big banks, which are likely to beat a hasty retreat out of leasing even faster than the car companies, so that’s not very helpful advice to the dealers.

Chrysler also suggests that its deals on loans will be just as good as lease deals. That might be true in a limited number of examples, but day in and day out, all other things being equal, the monthly payment on a lease is always going to beat the monthly payment on a loan.

That’s because in leasing, the customer only borrows the difference between the upfront cost of the vehicle, minus what it’s worth at the end of the lease. To explain the concept, lease companies used to advertise “half a car,” because in leasing, you only have to borrow enough money to pay for roughly half of the car’s value. A special deal on a loan would have to be awfully special to make up the difference.

The down side to leasing is that you always have a car payment. With a loan, eventually you can pay it all off, and your monthly payment goes to zero. If you keep a car long enough, it’s probably a better deal than a lease in the long run, assuming the car holds up.

The upside to leasing nowadays is that at the end of the lease, the car company takes the hit on the depreciation, not the customer. Apparently, Chrysler was feeling too much of that heat, and decided to get out of the kitchen.

Jim Henry has been writing about the auto industry from a business perspective for more than 20 years. He is also a member and past president of the New York-based International Motor Press Association.

BNET User Analysis

 
Reply to Story

BNET TalkbackShare your ideas and expertise on this topic

Subscribe to this discussion via Email or RSS

Please add your comment:

  1. You are currently: a Guest |
  2.  

Basic HTML tags that work in comments are: bold (<b></b>), italic (<i></i>), underline (<u></u>), and hyperlink (<a href></a)

advertisement
advertisement
  • Click Here
  • Click Here
  • Click Here
advertisement