Chrysler Group LLC wants to push its namesake Chrysler brand upscale, an ambitious strategy that has been tried before -- and failed. The automaker......
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Fiat wants Chrysler to take on Lincoln, Lexus, Mercedes Benz
Automotive - 47 days 12 hours 13 minutes ago
Question: Could you see the Chrysler brand being a “notch above Lincoln, a notch above Cadillac?” Well, believe it or not, executives at...
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