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Banks Seek to Derail Bills to Curb Overdraft Fees

By Alain Sherter | Oct 30, 2009

Moves last month by several large financial institutions to ease overdraft fees hasn’t stopped the banking industry from trying to kill legislation that would regulate such services.

American Bankers Association senior counsel Nessa Feddis went before the House Financial Services Committee this morning to say why the bill, H.R. 3904, would not only weaken banks, but also hurt consumers. Among other things, the measure would require that overdraft fees relate to the real costs financial instituitons incur in processing the charges. It would also force banking companies to disclose the effective interest rates associated with overdraft fees.

So it was interesting to read in Feddis’s prepared testimony how misguided it is to try to limit the rates, which result in APRs sometimes topping 3,000 percent (click on chart below to expand). Apparently the problem isn’t the size of the charges, which can reach $74 for a single overdraft, but how they are calculated. The other problem, Feddis said, is that bank customers are stupid:

However, consumers do not understand effective APRs, raising questions over whether this cumbersome process for calculating interest rates in the bill makes any sense. Given the nature of overdraft fees, the APR will be greatly inflated to the point of distortion… it is not at all clear how this would be meaningful to or assist consumers

Yes, it is cumbersome to discover that you’re paying a triple-digit interest rate on a $100 overdraft, isn’t it? And it does seem like such rates are, in fact, “greatly inflated to the point of distortion.”

Feddis also tell us that “overdraft fees are set to create incentives for good management of accounts and discourage overdrawing of the account.” No. If they were intended as a wealth management tool, banks wouldn’t routinely try to maximize overdraft fees by processing customers’ biggest payments first, faster emptying the account, before handling smaller charges.

Financial institutions offer overdraft programs for two reasons: because consumers like them (I know I do) and to make a buck. Not that there’s nothing wrong with that. Covering a bounced check is a valuable service, and companies deserve to be paid for it. Within reason. Yet overdraft fees have nearly doubled since 2000, and as of August U.S. banks were on pace to collect a record $38.5 billion in these charges. Either there are lots more deadbeats running around, or banks are jacking up fees.

Efforts by the ABA and other financial industry lobbyists to derail a new overdraft law will almost certainly fail. Sen. Chris Dodd, D-Conn., has introduced a similar measure to H.R. 3904 in the Senate that has broad support. The Federal Reserve is also expected by year-end to issue a rule on overdraft fees, known as Regulation E, that would curb charges on one-time debit card overdrafts, among other restrictions.

There’s little doubt that such changes will affect bank earnings. Industry players have become increasingly reliant on fees and other non-interest income in recent years, especially as loans fall apart. As a result of Bank of America (BAC) modifying its overdraft program, “future fee revenue streams will be negatively impacted beginning in the fourth quarter,” said CFO Joe Price said in the company’s Oct. 16 conference call.

Smaller banks, in particular, will have to get creative to cope with the new rules of the road. For instance, I wouldn’t be surprised to see some institutions begin charging monthly maintenance fees on some checking accounts. Whether such changes ultimately help restore the balance between bank profits and customer satisfaction remains to be seen.

Chart courtesy of the Consumer Federation of America

Alain Sherter is an award-winning business journalist who has written for The Deal and Thomson Financial Media.

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  •  
    1

    bdaniels1

    11/01/09 | Report as spam

    RE: Banks Seek to Derail Bills to Curb Overdraft Fees

    Nessa Effluvia Feddis has been the chief propagandist for the
    credit card industry for several years. This notorious woman
    had been enormously successful derailing consumer protection
    legislation during the last presidential administration. Seems
    her luck, and the patience of the american public, had run out.
    Please forward your comments to:

    Nessa Effluvia Feddis
    c/o American Bankers Association
    1124 25th Street, N.W.
    Suite 207
    Washington, DC 20037

    nfeddis@aba.com

  •  
    2

    southwerk

    11/02/09 | Report as spam

    RE: Banks Seek to Derail Bills to Curb Overdraft Fees

    There is little doubt that Ms. Feddis and most other banking officials went to the best business schools and all of them had Business Ethics as a required course. What effect did it have when they can set a money trap like this? There is no doubt that banks deserve a fee for an overdraft but this is not a fee, it is a harvest of money from the unwary. When did ethics become optional? And more importantly, how can anyone say this is a legitimate means of business profit with a straight face. jp

  •  
    3

    Alain Sherter

    11/03/09 | Report as spam

    RE: Banks Seek to Derail Bills to Curb Overdraft Fees

    Southwerk--I've posed that very question to lots of
    people who know more about the banking industry
    than I'll ever know. The answer about precisely
    when ethics flew out the window may differ, but
    one thing is consistent--it wasn't always thus.

    But somewhere along the line (the '70s, by my
    rough estimation) banks started to change. Certain
    ideas started to sprout that changed the business.
    The prime directive became profit, not prudence.
    And enormous forces were brought to bear on bank
    executives to pursue profit no matter the cost--to
    consumers, communities and even the banks
    themselves.

    To be clear, this isn't to denigrate the profit motive.
    It's only to recognize that certain core values and
    ideals shape how businesses operate. And when
    those change, mountains move.

    If there's a silver lining, it's the fact that things were
    different once. That suggests the financial industry
    can change once more.


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