Burger King “Whopper Virgin” campaign offends — Bloggers and activists have attacked a new Burger King ad campaign as exploitative. The campaign, set to air in the U.S. next week, shows people in remote areas tasting fast food hamburgers for the first time, such as Hmong tribesmen in Thailand or farmers in Transylvania. [Source: guardian.co.uk]
Pepsi appoints global chief marketing officer — Jill Beraud will fill the recently created position. Beraud was with Limited Brands for the past 13 years, most recently as chief marketing officer for Victoria’s Secret, and also spent five years with Procter & Gamble. [Source: Just Food]
Sara Lee sells off portion of coffee business — Farmer Bros. will purchase the parts of the business involving direct delivery for $45 million. The deal includes delivery vehicles, a manufacturing plant and 60 branch facilities. [Source: Chicago Tribune]
Kellogg to purchase Mother’s Cake & Cookie recipes and trademarks — Kellogg says it plans to reintroduce popular cookies from the company, which recently filed for bankruptcy. The brand is popular in the West. [Source: AP]
McDonald’s sends warning to Nicky D’s — The owner of a Detroit restaurant called Nicky D’s said McDonald’s lawyers sent him a letter warning of trademark infringement. The owner said the restaurant, which specializes in corned beef, was named after his nephew. [Source: UPI]
