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In Elan-J&J Deal, Many Unanswered Questions (Wyeth Being One)

By Jim Edwards | Jul 4, 2009

Johnson & Johnson’s investment of $1 billion for an 18.34 percent stake in Elan raises more questions than answers. It promises to bring Elan’s Alzheimer’s candidate, bapineuzumab, to market but details of exactly how that will happen have yet to be revealed.

On its face, the deal seems to provide some adult supervision — in the form of J&J — at Elan. J&J gets a seat on the board at Elan, joining ex-Abbott Labs CEO Jack Schuler as yet another outsider that wll be unlikely to tolerate the private-jet-loving antics of Elan CEO Kelly Martin. Martin et al were facing a potentially hostile shareholder meeting in July if they came with no plan for the company. Now they have one.

However, J&J’s input has its limits. A standstill provision prevents J&J from taking any more Elan shares for five more years, according to Seeking Alpha.

That ensures Martin will stay in the driving seat at Elan even though he apparently has no idea how he will sell bapineuzumab if it gets approved. The problem is that Elan has an agreement with Wyeth that gives Wyeth the right to take outright control of bapi in the event of a change of control. (While J&J’s stake is less than a change of control, it will have a controlling stake in the new company that Elan and J&J are stting up to market bapi.)

Martin admitted the situation is “complicated.”

As In Vivo points out, Elan executed its deal with J&J before it was due to execute a deal with Wyeth agreeing on how to split revenues from bapi:

… as of yet, there is absolutely no commercial agreement in place for what happens when and if the drugs that emerge from this collaboration get approved.

… Elan and Wyeth’s original April 2000 deal did not include specific provisions for a commercial strategy, details that the companies were scheduled to iron out in the second half of this year.

Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools. Follow him on Twitter or send him an email.

BNET User Analysis

Web Buzz:
  • J&J ploughs $1.5 billion into Elan for Alzheimer's spin out$

    Scrip News - 143 days 13 hours 8 minutes ago

    Johnson & Johnson is to invest $1.5 billion in Elan to tap its lead Alzheimer's disease candidate. J&J will pay $1 billion for an 18.4% stake in Elan and will pledge $500 million towards developing bapineuzumab, a potential

  • J&J buys $1 billion Elan stake, gains Alzheimer's R&D$

    Reuters - 144 days 15 hours 14 minutes ago

    LONDON (Reuters) - Johnson & Johnson is to take over most of Elan Corp's Alzheimer's research and invest $1 billion in new Elan equity in exchange for an 18.4 percent stake in the Irish drugmaker, the companies said on Thursday. The deal marks the end of a strategic review by Elan and its adviser, Citigroup, following pressure from investors for...

  • J&J buys $1 billion stake in Elan, shares soar$

    Reuters - 144 days 15 hours 36 minutes ago

    LONDON (Reuters) - Johnson & Johnson is take over most of Elan Corp Alzheimer's research and invest $1 billion in new Elan equity in exchange for an 18.4 percent stake in the Irish drugmaker, the companies said on Thursday. The deal marks the end of a strategic review by Elan and its adviser Citigroup, following pressure from investors for...

  • J&J Comes Riding to Elan's Rescue

    Seeking Alpha - 143 days 18 hours 23 minutes ago

    EP Vantage submits: Johnson & Johnson has today taken what looks like a $1.5bn gamble on experimental drug bapineuzumab and the rest of Elan’s Alzheimer’s pipeline. In a surprising announcement, the US group revealed that it would be investing $1bn in exchange for an 18.4% stake in the Irish group

  • Are J&J loosing their minds?

    PharmaGossip - 143 days 23 hours 56 minutes ago

    Johnson & Johnson on Thursday said it will buy an 18.4% stake in Irish biotech company Elan Corp., in a $1.5 billion bid to crack the elusive but potentially lucrative market for Alzheimer's disease treatments. The agreement gives J&J access to bapineuzumab, a closely watched experimental Alzheimer's treatment that is in late-stage human...

 

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