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Suit Claims Cephalon's Actiq Is Fatal to Teeth

By Jim Edwards | Sep 8, 2009

Cephalon developed a sugar-free version of its Actiq fentanyl painkiller lollipop but chose not to market it, despite reports from patients that the sugar in Actiq was rotting their teeth, a man alleges in a state court case in Texas. The suit provides no evidence to back its claim.

Greg Lee MincKley of Austin alleges that he was prescribed Actiq in 2007 for his pancreatitis pain. By holding the Actiq lollipop in his cheek, the sugar from the drug device rotted his teeth, he alleges:

Cephalon Inc. had a duty to properly and reasonably warn Greg Minckley of the fact his teeth could probably crack off at the gum with use of Actiq lollipops and reports of other such cases had occurred.

… Cepahlon developed a sugar-free variety of Actiq lollipops, but failed to market it to the public.

It has cost him up to $37,000 to fix his “uneducated appearance,” Minckley claims, which is a problem because he’s a teacher.

The web is rife with complaints from Actiq users that they literally lost their teeth from the decay caused by Actiq’s sugar content.

Actiq’s PI warns of tooth decay, but the warning is not very prominent and tooth decay occurs in less than 1 percent of users, it states:

Actiq contains sugar. Cavities and tooth decay have occurred in patients taking Actiq. When taking Actiq, you should talk to your dentist about proper care of your teeth.

Hat tip to Courthouse News.

Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools. Follow him on Twitter or send him an email.

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