About Pharma Industry

BNET Pharma provides daily industry trends and news coverage with insights for managers and executives about major manufacturers of pharmaceuticals and medicine. In addition to detailed drug company profiles, we bring you industry analysis on new partnerships, drug patents and products, cost management, investments, pharmaceutical related lawsuits, and a host of other important business issues.

Astra Boss Hit With $7M Fine for Sex Harassment; Reps Share Memories of Bonkers CEO

By Jim Edwards | Oct 6, 2009

Lars Bildman, the former CEO of Astra (which later merged with Zeneca to form AstraZeneca), must pay back nearly $7 million in salary and bonuses he earned from 1991 through 1996 because his sexual harassment of underlings hit the company with a $10 million settlement in 1998:

Bildman, the Swedish-born executive at the center of the case, yesterday said he is retired and living in Vermont on Social Security. He said his wife divorced him as a result of the case and that he has spent nearly all the money he earned defending himself in court.

“Of course I am disappointed,’’ Bildman said. “It would be impossible not to be disappointed. The money doesn’t concern me at all. I have no money, so it will be uncollectable.’’

But what was it like working for Bildman? Eight hours of work, eight hours of sleep and eight hours of play, if former Astra pharmaceutical sales reps are to be believed. Bildman’s company was a non-stop frat party, according to this 1996 BusinessWeek expose (part 1, part 2) that brought Bildman down:

The gung-ho partying often turned boisterous. At one Fort Lauderdale meeting, dozens of men in tuxedos and women ended up in the hotel swimming pool. Many ended up sleeping on the pool lounge chairs that night.

At another meeting, held at the exclusive Sagamore resort in upstate New York in 1991, the partying got so out of control, say several people present, that people threw dishes out the window and burned furnishings in the fireplace.

After hotel managers threatened to call the police, the group checked out the next morning. “Their behavior was unbelievably unprofessional,” says a hotel official. “I’ve never known this to happen with a corporate group.”

Even though Bildman replaced mothers and older female employees with young single women who were pressured into having sex, and spent company money on home repairs, vacations, and high-priced prostitutes, some remember working for Astra fondly. Here are some random quotes about life with Bildman from CafePharma:

Nothing better than watching some drunk Swede running down the hall after a hottie.

Nothing like giving a bunch of young reps their bonus checks in Ft. Lauderdale. Next stop…Doll House with upper management, a handful of hotties and a couple of guys who thought outloud….’this situation is making me uncomfortable…’

Sewed many a wild oat at the Westboro Marriott. I really loved the ‘finishing school’ class that we had there. All about table manners, etc. Actually, very valuable in this industry. I wish they would offer it to the doctors that we call on. They are a bunch of social misfits.

I’ll never forget when M. Nagle hit the car in front of him at the airport, while waving goodbye to Lacey. So happy to drop him off, that he totally didn’t pay attention, from what I understand. That story still makes me laugh to this day.

More craziness here and here.

Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools. Follow him on Twitter or send him an email.

BNET User Analysis

Web Buzz:
  • Former Astra USA chief must forfeit $7 million, court says

    Scrip News - 124 days 8 hours 45 minutes ago

    Reversing a lower judge's decision, Massachusetts' high court has ruled that Lars Bildman, the former CEO of Astra USA (which later merged with Zeneca to become AstraZeneca), must pay back almost $7 million in salary and bonuses received from 1991

  • Disgraced ex-Astra CEO must forfeit pay

    FiercePharma - 125 days 9 hours 6 minutes ago

    The financial industry may not be clawing back salary and bonuses from the bankers whose wild behavior cost their companies money. But you can't say the same about Big Pharma. Lars Bildman--former CEO of Astra, now part of AstraZeneca--has to repay nearly $7 million in salary and bonus because of a sexual harrassment case that cost the company...

  • AZ Loses $13M Zoladex Appeal in "Do the Math!" Case

    BNET Pharma - 133 days 3 hours 24 minutes ago

    AstraZeneca lost a federal appeals court ruling and must pay $13 million in damages for manipulating the price of prostate cancer drug Zoladex. The

  • AZ readies mid-stage CytoFab trial

    FierceBiotech - 195 days 8 hours 18 minutes ago

    AstraZeneca has confirmed plans to begin Phase II clinical trials of CytoFab for severe sepsis. That#039s good news for BTG, which acquired CytoFab when it merged with Protherics. "AstraZeneca#039s continued commitment to CytoFab is a clear positive for BTG, especially considering the investment required for such a high risk indication," said...

  • AstraZeneca - guilty of "marketing the spread"

    PharmaGossip - 117 days 1 hour 20 minutes ago

    AstraZeneca, the U.K.’s second- largest drugmaker, must pay $14.7 million in compensation for overcharging Kentucky’s Medicaid program, a jury ruled. The jury in Frankfort, Kentucky, deliberated for slightly more than two hours before returning the verdict today following a three-week trial. The panel also awarded $100 in punitive damages....

 
Reply to Story

BNET TalkbackShare your ideas and expertise on this topic

Subscribe to this discussion via Email or RSS

  •  
    1

    Manabozho

    10/07/09 | Report as spam

    Cafepharma?

    Once again, please register at least one reader as seriously disappointed when anonymous posts from Cafepharma are cited in this publication. Anyone taking bets on whether judge Cavanaugh's decision to allow anonymous Cafepharma posts about Vytorin will be overturned on appeal?

    When a particular narrative is from Cafepharma, how about clarifying that it's an unrestricted, anonymous on-line chat room, open to, but in no way restricted to, posters who claim to be pharmaceutical sales reps?

    Or how's this: if you're citing Cafepharma, check for two conditions: 1) you've already made the point with other evidence, and the Cafepharma stuff is just gratuitous piling-on; or 2) if Cafepharma is actually the best evidence for your point, maybe the point isn't worth making.

Please add your comment:

  1. You are currently: a Guest |
  2.  

Basic HTML tags that work in comments are: bold (<b></b>), italic (<i></i>), underline (<u></u>), and hyperlink (<a href></a)

advertisement
Click Here