Prescription drug advertisers are running longer broadcast spots to accommodate more expansive fair balance statements, a Nielsen IAG analysis......
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BNET Pharma provides daily industry trends and news coverage with insights for managers and executives about major manufacturers of pharmaceuticals and medicine. In addition to detailed drug company profiles, we bring you industry analysis on new partnerships, drug patents and products, cost management, investments, pharmaceutical related lawsuits, and a host of other important business issues.
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Flomax Was Most-Recalled Drug Ad On TV
Pharmalot - 19 days 6 hours 16 minutes ago
Two commercials for Flomax topped the ranking of the most recalled drug and vaccine ads during the 2008-09 TV season, according to a Nielsen...
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