About Travel Industry

BNET Travel provides daily industry trends and news coverage with insights for managers and executives into all aspects of the travel and tourism industry. In addition to detailed airline and hotel company profiles, we bring you industry analysis on new travel and carrier routes, bankruptcies, mergers, tourism figures, investments and a host of other important business issues.

Continental Reports "Significant" Yield Degradation, US Airways Doesn't

By Brett Snyder | Mar 18, 2009

Those who follow Continental got an unexpected surprise yesterday when the airline issued an 8-K with some ominous revenue predictions.

According to the filing, Continental reports:

Largely as a result of declining business travel, the Company has experienced yoy yield degradation, which has accelerated sequentially since January 2009 and has become significant. As a result, yoy revenue per available seat mile (“RASM”) on both a consolidated and mainline basis has deteriorated, and that deterioration has accelerated sequentially since January 2009 and has become significant as well.

According to PlaneBuzz, Continental’s RASM will be down an incredible 18 percent year-over-year in March. The 8-K says that booked load factors are actually up for the short term future, but overall for the first quarter, we’ll see loads down 3 to 4 points. So this is likely to be a mix of fewer people traveling combined with people paying less to fly.

The bad news at Continental was tempered somewhat by opposite news from US Airways. President Scott Kirby said that March revenues have been improving, demand is stable, and ancillary revenue efforts are helping to offset some of the weakness.

It’s hard to figure out what to make of these numbers, but US Airways having a hub in Phoenix can’t hurt, especially since it receives heavy demand in March. It’s also possible that Continental’s greater exposure to intercontinental markets has left it feeling more of the pinch. We’ll know more when March traffic information is released.

In addition to writing BNET's travel industry blog, Brett Snyder also pens the award-winning consumer travel blog, Cranky Flier. You can follow him on Twitter under the name crankyflier.

BNET User Analysis

Web Buzz:
  • Airlinesapos April RASM Numbers Continue to Look Good

    PlaneBuzz - 201 days 13 hours 29 minutes ago

    It's that time of the month once again. That time when the airlines report their traffic (and in some cases estimated revenue per available seat mile (RASM) performance) for the previous month. Remember, while higher load factors are nice, what's even better is knowing those butts in seats paid more, not less, for the privilege. The...

  • Continental Airlines says loads were way up, revenues way down in September

    Dallas Morning News - 53 days 8 hours 10 minutes ago

    Continental Airlines said Thursday it set September records for its mainline load factor, its consolidated load factor including regional partners, its domestic load factor and its international load factor. However, it estimated that unit revenues (revenue per available seat mile flown) were down 20 to 21 percent on its mainline flights, or...

  • Airlines Update Their Social Media Efforts

    Aviation Week - 98 days 16 hours ago

    Anyone who’s a regular reader of this blog knows about my interest in all things social media.  And I’ve been following how airlines are using it to communication and expand their brands.  Today’s Aviation Daily includes my story (subscribers only) on the efforts of Continental Airlines, Southwest Airlines and American Airlines when it...

  • The Hits Just Keep On Comin'; Continental Airlines Says Revenues Down 18%

    PlaneBuzz - 251 days 3 hours 57 minutes ago

    As UBS analyst Kevin Crissey said in a research note this evening, "The headline figure is bad." Ah, yeah. I think you could say that. Tonight Continental Airlines issued an update to its guidance. The company now expects March passenger unit revenue (RASM) to be down more than 18% year over year. This -- despite the airline's...

  • iTunes Error? Unaired Mad Men Episode Now Playing

    Mashable - 97 days 1 hour 2 minutes ago

    For those of who pay for our television and find ourselves hopelessly addicted to the Mad Men story line, we got quite a surprise when we noticed that a future episode of Mad Men — air date 08/30 — has already been downloaded and is ready and waiting in our iTunes queue. Yes you read that right. The Mad Men season premier was Sunday evening,...

 

BNET TalkbackShare your ideas and expertise on this topic

Please add your comment:

  1. You are currently: a Guest |
  2.  

Basic HTML tags that work in comments are: bold (<b></b>), italic (<i></i>), underline (<u></u>), and hyperlink (<a href></a)

advertisement
advertisement
  • Click Here
  • Click Here
  • Click Here
advertisement