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Continental's May Numbers Prove April's Improvement Wasn't a Trend

By Brett Snyder | Jun 1, 2009

After Continental’s March unit revenue decreased by 19.5 percent, April’s projected 12.5 to 13.5 percent decrease might have looked like a positive sign for the future to some people. It wasn’t. May numbers are out, and Continental’s unit revenue is predicted to have gone down 19.5 to 20.5 percent year-over-year.

As I mentioned last month, Continental’s April benefited from Easter’s shift into the month unlike in 2008 when it fell in March. So that made April look better than it was. It also made March look worse. With that in mind, this May drop looks downright horrendous.

While it’s predicted that May will see a year-over-year decline similar to that in March, there was no lost Easter benefit in May to explain away some of the pain. There was, however, the dreaded swine flu. Continental says that the airline expects the swine flu scare to cost the airline about $30 million. They have a fairly hefty presence in Mexico thanks to their Houston hub, so they’ll feel this harder than most.

But even without that, May was still bad. And it was all due to lower fares. Load factor was only down 0.3 points, so at least they did match capacity to demand fairly well. They just couldn’t get people to pay much for those seats.

The pain continues.

In addition to writing BNET's travel industry blog, Brett Snyder also pens the award-winning consumer travel blog, Cranky Flier. You can follow him on Twitter under the name crankyflier.

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Web Buzz:
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    ATW Daily News - 174 days 17 hours 53 minutes ago

    Continental Airlines estimated that May consolidated unit revenue declined 19.5%-20.5% year-over-year, with mainline RASM falling an estimated 19%-20%. It attributed part of the decrease to the swine flu scare, which it said reduced consolidated passenger revenue by $30 million last month. Consolidated April RASM was down 13.1% while mainline...

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    Air France KLM Group said revenue in the fiscal first quarter ended June 30 plunged 20.5% year-over-year to €5.19 billion ($7.37 billion), reflecting continuation of the January-March trend and "in line with our expectations." Revenue in the passenger business fell 18.7% to €4.01 billion on the back of a 4.7% reduction in capacity, a 5.8%...

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