Advertisers Launch Truly Awful Obama Memorabilia
UPDATE: BNET reader jenniferot4u (see comments) noticed these even-worse Obama trinkets:
Marketers are dispatching a tidal wave of Barack Obama-related commemorative garbage. The foremost offender is VictoryPlate.com, “commemorating the day the world changed — forever!” Here’s the pitch:
“Kind eyes?”
The American Historic Society is actually a creature of the National Consumer Marketing company. A Google search will show you that this company is best known for being the subject of numerous complaints by unhappy customers.
Save for the president, the ad only features white people. And by “white people” I mean super-duper caucasian mayonnaise-y white people. But don’t worry, there’s a commemorative coin for black collectors — with a black voiceover and a black female “customer” — as well.
Don’t like that plate or that coin? Then try this slightly different plate. There’s a whole set of worthless coins here.
Anything that’s made to be collectible is not.
Jim Edwards, a former managing editor of Adweek, has covered drug marketing at Brandweek for four years, and is a former Knight-Bagehot fellow at Columbia University's business and journalism schools. Follow him on Twitter or send him an email.
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